AI FOR SALES

From AI Uncertainty to Strategic Clarity Across the Entire Sales Cycle.
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AI for Sales – Strategic AI Adoption for Sales Professionals

Most sales teams feel they are spending only 25% of their time actually selling. The remainder is consumed by administrative tasks, data entry, research and pipeline management. AI has the potential to change this fundamentally, yet the challenge for most sales professionals is not access to tools, it is knowing where to start, what is realistic, and how to plan for meaningful transformation without getting lost in technical complexity.

This two-day programme takes sales professionals from AI uncertainty to strategic clarity. Through a blend of theory, real-world use cases and hands-on practice with Microsoft Copilot, ChatGPT and Google Gemini, participants will gain the foundational knowledge to assess, plan and implement AI across the full sales cycle with confidence and measurable impact.

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Key Benefits

Teams using AI report a 47% boost in productivity, 78% shorter deal cycles and 28% higher lead conversion rates. Yet 74% of organisations still struggle to realise AI’s full potential due to a lack of strategic direction

  • Understand what AI can and cannot do in a sales context and move beyond hype to practical, business-focused capability
  • Identify high-value AI opportunities across every stage of the sales cycle, from lead generation through to forecasting and account planning
  • Evaluate AI tools and platforms suited to different sales functions, including enterprise solutions and accessible everyday tools
  • Gain hands-on experience with Microsoft Copilot, ChatGPT and Google Gemini applied to real sales scenarios
  • Address governance, data security and ethical considerations specific to customer-facing AI use
  • Create a practical, prioritised 90-day AI roadmap aligned with your organisation’s objectives and risk appetite
MIN 12 – MAX 50
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2 DAYS 

IN-PERSON and  VIRTUAL

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